On the home page, what counts is what your customers see. Here is how it is made — for anyone who wants to know exactly.
Adaptive Experience
The page measures what your device can do and picks the tier by itself. Look and framing stay the same on every tier, only the workload changes. You can switch it here to try.
The technology behind it
Your object is rebuilt digitally — so precisely that it looks photographed.
Modelled at true scale in Blender 5.2, rendered with Cycles on an RTX 5070. The villa has 647 parts and 26 materials; the garden with more than 600,000 blades of grass, cypresses built from sprays of twigs, a dry-stone wall of some 7,800 individual stones and olive groves exists only for the photos.
Light is computed the way it travels in reality — hence the look of a photo.
Blender Cycles with a physical sky, real glass refraction and caustics, up to 32 light bounces. Exposure is measured: sunlit white render at 0.83–0.86 display luminance, the way a photographer would set it on location.
Your visitor turns the model right in the browser — no app, no plugin.
Three.js r185, served from our own server. The house arrives as a GLB with 32,280 triangles: 2.0 MB on disk, 127 KB over the wire. It only loads when someone wants to turn it.
The page adapts to every device — nobody gets a stuttering version.
Our own core (experience-core): device check, a short benchmark, five tiers. A governor lowers the tier when the frame rate keeps falling and carefully raises it again.
For premium properties: cinema quality, and your client is in control.
Unreal Engine 5 with Lumen for the real-time version and path tracing for film. The same villa is already set up there and calibrated against Cycles.
A server computes the graphics — your client sees them on a phone.
Pixel Streaming over WebRTC. It only starts on a click, with a time limit and a monthly cap, because every minute costs a rented graphics card.
Before / after
Both have their place. This overview is meant to make the decision easier — not to talk down normal websites.
Enough when your product comes in one version and a good photo shows everything.
Worth it when there are variants: 72 table versions from one model instead of 72 photo shoots.
Enough when the property is finished and photographs well.
Worth it when it is not built yet, far away, or you want to pre-qualify leads.
Enough — and right — when customers should call: trades, practices, workshops.
Worth it when you sell a mood: hotel, winery, brand.
Enough for true one-offs — a used car wants real photos.
Worth it with many versions: colours, sizes, materials, equipment.
Pixel Streaming
A server in a data centre computes the image and sends it as video. Your visitor steers with a finger — their device computes nothing.
A graphics card in the data centre renders the Unreal scene.
Finished frames travel as video, touches travel back.
Shows the image and sends swipes and taps back.
To be honest: a stream costs money every minute. That is why it never starts by itself, only on a click — and for the villa on this page, for now, only by appointment.
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